2 days ago, new cryptoasset rules came into play in the U.K. centred around promotion of cryptoassets. https://www.fca.org.uk/publication/policy/ps23-6.pdf
Back in September it was noted that industry has not been very good at getting ready to implement them. https://www.fca.org.uk/publication/correspondence/firms-preparations-comply-cryptoasset-financial-promotions-regime.pdf
Suffice to say, the FCA has issued 146 alerts in 24h after the implementation of these new marketing rules. https://www.fca.org.uk/news/statements/fca-issues-146-alerts-first-24-hours-new-crypto-marketing-regime

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